Amazon is introducing a $40 Echo Pop smart speaker, $50 Echo Buds, and new versions of the Echo Show to give customers more access to Alexa and Amazon Music.
Amazon announced one To update to its Echo line of smart speakers and makes Amazon Music easier for customers to access as more than half a billion Alexa-enabled devices are sold worldwide. These include the new $40 Echo Pop, available in Lavender Bloom and Midnight Teal, the next-gen Echo Show 5 with a redesigned speaker system, and the all-new Echo Buds wireless earbuds.
The latest Echo devices aim to pack more value into a small form factor, giving customers more choices when accessing their Alexa-enabled Amazon ecosystem. With customers using Alexa more than ever — 35 percent more engagement in 2022 — Amazon reports “well over” half a billion Alexa-enabled devices sold worldwide.
Echo Pop features a new form factor than previous Amazon smart speakers, with a front-facing directional speaker for full sound and access to Alexa for $39.99. In addition to the familiar Charcoal and Glacier White colorways, Echo Pop is available in two new color options: Lavender Bloom and Midnight Teal.
“It was a great challenge to envision and deliver a powerful smart speaker at this price point,” says Rajesh Parthasarathy, Principal Product Manager on the Echo Pop team. “We designed a unique form factor and added two new color options – we think customers will love it.”
Echo Pop supports eero built-in, meaning it can add up to 1,000 square feet of coverage to your existing eero WiFi network.
Echo Buds are wireless earbuds that deliver high-quality audio, promise great battery life, and offer “premium features at an incredible price” of $49.99. Multipoint pairing allows users to pair Echo Buds with two devices at the same time – the earbuds will automatically detect which device is playing audio and switch to it.
Amazon also announced that Echo Auto, which aims to bring Alexa into your vehicle, is now available to customers in Australia, Canada, the United Kingdom, Germany, France, Italy, Spain and Japan.